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More on enlightened branding

Aso in Enlightened Brand Journal current issue:

Thought Leader: True to Their Roots.The Evolution of the Fetzer Brand

Emerging Trend: Consumers Want Low Price and Luxury, Too

Enlightened Practice: E3: Fetzer Vineyards' Triple Bottom Line

Net Favorite: Future-store.org: The Retail Store of the Future

Leadership Thought: How Brands are Taking Over the Corporation

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